Antonio Adalberto Kaupert Junior's Resume (Last updated February 20th 2008)

Specialized in business and marketing management for companies of agribusiness (biotechnology and chemical) and technology sectors. Bachelor Degree in Management Information Systems, Advanced Degree (MBA) in Marketing Administration, and Advanced Degree (MBA) in e-Business, with an International Executive MBA.

Skilled in the development of cooperative communication programs, strategic marketing planning as well as differentiated and high technology markets. Aggregated experience in developing and implementing marketing/sales operations support systems, like SAP R/3 and SAP CRM, and users training courses.

At the very beginning of the information technology development, he had to make contacts with international customers due to the easy communication in foreign languages. Was also responsible for technical translations of manuals and important transactions from English to Portuguese and Spanish, for Dekalb, Hewlett-Packard and Texas Instruments.

In 1982, his career started by working professionally in the Information Technology sector, consolidating experience as worked for IBM and in 1983 for Itautec.

In 1985, he was hired by Braskalb Agropecuária as a systems analyst, developing and implementing systems for most of company's activities (research, production, finance, administration and sales, evolving to be Braskalb's financial control and administration manager.

In 1991, it started the second stage of his career, by building up a new marketing area for Braskalb, taking over the marketing planning and control management departments. He managed to implement special brand loyalty programs and developed new markets. He also coordinated new products launching campaigns, developed projects focused on consumers, thus changing the company's image by making Braskalb brand known as a high technology product provider. He has coordinated merchandising actions, implemented a complete training program for the company's sales force, sought out new customers and generated new businesses, thus increasing the revenues and market-share in the high technology market segment that Braskalb was involved with.

In 1996, he also took care of the communications and product development departments.

In 1998, when Braskalb was sold to Monsanto, like other important seed companies have been, and under the new control, he became solely responsible for Braskalb's business, until the brand extinction, by managing sales and marketing departments. After that, was called to re-work the sales and marketing processes by integrating the new organization's re-design project team, with the mission of integrating the different cultures, systems, procedures and rules of the new company's marketing and sales operations. He finished the work with the successful implementation of the ERP system SAP R/3 and SAP CRM, thus integrating the marketing and sales departments of the new Monsanto's seed and chemical operations.

From 2002 on, he has been working as business consultant for companies and entities from agribusiness sector, including Papalotla Group in Brazil.

• Provided support of Information Technology to the Marketing Department, developing the projects SAP R/3 PS/IM (Project System/Investments Management) modules, SAP CRM database, Pastures Customers Database, Marketing Projects (Marketing Jobs Management & Control, Marketing Items Development Management, Offers & Programs to Clients Management and Control, Regional Marketing Expenses Control, Web Pages Development Update Management)
  

• Integrated the Commercial Team of BIS Project (BIS: Building Integrated Solutions), doing processes re-design of Monsanto Commercial and Marketing Depts., implementing SAP R/3 SD module (Sales and Distribution), SAP CRM Mobile Sales and SAP CRM Call Center and training users in Brazil, for Chemical and Seed Divisions
  

• Trained SAP R/3 and CRM users in Brazil, for Chemicals and Seed divisions
  

• Managed Marketing and Sales Department of Braskalb (Brand Manager), a new Monsanto business, overtaking a net income of US$ 2.0M vs. a breakeven budget, with revenues of US$17.0M
  

• Presented the first GMO hybrid corn seeds to the Brazilian farmers, with the RR® (Roundup Ready) and Bt® (Bacillus thuringiensis) technologies, from Dekalb Genetics Corporation, also sold to Monsanto.
  

At BRASKALB AGROPECUÁRIA BRASILEIRA LTDA, one of the leading Brazilian seed companies that developed, produced and sold hybrid corn, sorghum and sunflower seeds, acquired in Oct. 31, 1998 by Monsanto:

• Responsible for planning, organization, coordination and control of Marketing, Product Development, and Communications departments
  

• Developed and implemented a strategic marketing & market development plan for new high-tech products launching
  

• Developed special marketing programs for new markets, brand loyalty, VIP farmers, high-tech products, winter crop campaigns, special lectures for sales team, dealers and consumers in all country
  

• Launched the first mutagenic Brazilian hybrid corn seed, Braskalb XL212-SR® (Sethoxydin Resistant), tolerant to Poast® herbicide, from a partnership developed with BASF
  

• Planned, designed and implemented the website of the company.

Developed the following management information systems, under mainframe and integrated microcomputer/mainframe environment:

• Customers
  

• Orders
  

• Credit and Accounts Receivable
  

• Invoicing
  

• Teleprocessing
  

Participated in the development of the following management information systems, under mainframe environment:

• MOHS (Material Orders Handling System)
  

• MCS (Manufacturing Cost System)
  

• BDP (Build-Up Profile)
  

• MRP (Manufacturing Requirements Planning)
  

• CAS (Cost Accounting System)
  

• MMS (Material Management System)
  

United States of America

• July, 75: English language improvement (California)
  

• September, 87: Business trip to Dekalb Plant Genetics facilities (Illinois and Iowa)
  

• September, 95: Farm Progress Show and technical visits (Illinois, Indiana, Missouri and New York)
  

• September, 99: Farm Progress Show and technical visits (Illinois and Iowa)
  

• March-April, 02: Business Administration seminar at Ohio University College of Business (Ohio), Brazilian Mission to the United Nations (New York)
  

• July, 05: Technical visits to cattle farms (Florida)
  

Mexico

• July, 05: Technical visits to Grupo Papalotla head office (Mexico City, DF) and to the Research Center (Puerto Escondido, Oaxaca)
  

Colombia

• December, 04: CIAT Forage Project Annual review
  

Argentina

• April, 86: Dekalb Argentina - business trip (Buenos Aires)
  

• August, 97: Dekalb Argentina - technical visits (Buenos Aires, Pergamino, Rosario, Rojas, Salto and Venado Tuerto)
  

• June, 04: Regional Dealers - business trip (Córdoba)
  

Paraguay

• October, 92: market evaluation and distribution (Asunción)
  

• 1995, 1996 and 1997: business trips (Ciudad del Este, Pedro Juan Caballero)
  

• November, 04 : seminar trip (Asunción)
  

• June, 04: market evaluation, seminar trip (Asunción)
  

• July, 04: market evaluation, business trip (Asunción, San Pedro, Concepción)
  

• June, 05: Regional Dealers, business trip (Asunción)
  

• August, 06: Regional Dealers, business trip (Asunción)
  

Chile

• July, 76: Spanish language improvement (Santiago)
  

• January-February, 77: Spanish language improvement (Santiago)

Languages

• English - 1973 - CCBEU Centro Cultural Brasil-Estados Unidos - Campinas/SP
  

• English - 1976-77 - Instrumental English - Centro de Lingüística Aplicada do Instituto de Estudos da Linguagem da Unicamp - Campinas/SP
  

• English - 2002 - Ohio Program of Intensive English - Ohio University Business English - Athens, OH (USA)
  

• Spanish - 1976-1977 - Santiago, Chile
  

• German - 1976 - Instituto de Lingüística Unicamp - Campinas/SP
  

• German - 1978 - "Deutsche Als Fremdsprache" Hans Staden Institut - Campinas/SP
  

Information Systems

• IBM OS/VS-MVS JCL Basics - 1982 - IBM do Brasil
  

• IBM PL/I Programming - Apr 12-23, 1982 (40h) - IBM do Brasil
  

• PL/I Online - 1982 - IBM do Brasil
  

• IMS/DLI Concepts and Batch Programming - Jun 7-9, 1982 (24h) - IBM do Brasil
  

• OS/VS-MVS JCL and Utilities - Sep 20-24, 1982 (40h) - IBM do Brasil
  

• Introduction to Teleprocessing - 1983 - IBM do Brasil
  

• Easytrieve - Mar 26-30, 83 (9h), Apr 16-18, 1984 (6h) - Pansophic - São Paulo/SP
  

• SUCESU Information Systems Seminar - Dec 9, 1987 - Campinas/SP
  

• LAN Local Area Networks - Sep 12-14, 1989 - IBM ILAT Instituto Latino-Americano de Tecnologia - Campinas/SP
  

• SAP R/3 SD Module - SAP - Jan, 2000 - SAP - São Paulo/SP
  

• Intellicorp Live Model - Jan, 2000 (80h) - Intellicorp USA - São Paulo/SP
  

Business Management

• Business Budgeting - Jul 25-26, 1986 (16h) - Management Center do Brasil - Campinas/SP
  

• Budgeting System Integrated with Costs - Mar 16-21, 1987 - Advanced Management Consultoria Empresarial - Campinas/SP
  

• Financial Math - Module I (Prof. José Nicolau Pompeu) - May 5-22, 1987 (40h) - Conselho Regional de Administração - São Paulo/SP
  

• Financial Math - Module II (Prof. José Nicolau Pompeu) - Jun 26-Jul 8, 1987 (44h) - Conselho Regional de Administração - São Paulo/SP
  

• Entrepreneurs Meeting - May 2, 1988 - IBDP Instituto Brasileiro de Desenvolvimento Pessoal
  

• Business Administration Seminar - May 20, 1988 - IBDP Instituto Brasileiro de Desenvolvimento Pessoal
  

• Economic and Financial Analysis of Balance Sheets - Nov 26-Dec 3, 1988 (16h) - SENAC Campinas
  

• Organization, Systems and Methods - Apr 3-13, 1989 (24h) - SENAC Campinas
  

• V Brazilian Rural Marketing Congress - Oct 22-23, 1991 - Maringá/PR
  

• Sales and Territory Planning - 1997 - Plan2000 (Prof. Brian Fulford)
  

• Skills in Sales - 1997 - Plan2000 (Prof. Brian Fulford)
  

• Marketing Sales - May 17-19, 1999 - Monsanto University
  

• Efficient Techniques to Successful Presentations - Nov 2000 (20h) - Unique Business/Language Center - São Paulo/SP
  

• International Strategic Business Leadership: Paths to the Future for Brazilian Managers - Mar 26-29, 2002 (40h) - CIBED Center for International Business Education and Development, Ohio University College of Business - Athens, OH (USA)

• Director (1999-2000 and 2007-2008) and member of APPS - Associação Paulista dos Produtores de Sementes - (São Paulo State Seed Growers Association)
  

• Member of ABRASEM - Associação Brasileira dos Produtores de Sementes (Brazilian Seed Growers Association)
  

• Former director (1999-2001) and current member of Loja Maçônica Independência (Independence Masonic Lodge - Campinas/SP)
  

• Former member of the Marketing Department of ABCBA - Associação Brasileira de Criadores de Blonde D'Aquitaine (Brazilian Blonde d'Aquitaine Breeders Association)
  

• Former member of ABMR - Associação Brasileira de Marketing Rural (Brazilian Agricultural Marketing Association)
  

• Former member of ABAG - Associação Brasileira de Agribusiness (Brazilian Agribusiness Association)
  

• Former member of ASUG Brasil - Brazilian SAP Users Group
  

• Member of the Círculo Militar de Campinas - Military/Civile Association

• Director of Lar Escola Jesus de Nazaré (Jesus of Nazareth Day Care Center) filiated to FEAC - Federação das Entidades Assistenciais de Campinas/SP (Campinas Care Institutions Federation)
  

• Former Vice-President, Current Director of Sociedade Amigos do Bairro Jardim Chapadão (community friends society)
  

Ivan Alves, General Manager
Advanced Metallurgical Group - Cia. Industrial Fluminense

tel: +55 (11) 9431-2058
BRAZIL
Former President of Companhia Nitro-Química and former Director at Monsanto Brazil.

Paulo Roberto de Carvalho Seixas, General Director
Socer Brasil Indústria e Comércio Ltda.

tel: +55 (12) 9717-0099
BRAZIL
Former Ivan Alves substitute on BIS Project Direction at Monsanto.

Luciano Bicalho Fonseca, Product Development Regional Manager - South
Monsanto do Brasil Ltda.

tel: +55 (16) 8137-2306
BRAZIL
Former Ivan Alves substitute on BIS Project Direction at Monsanto

José Amauri Dimarzio, President
Dimarzio Group

tel: +55 (19) 8168-8780
BRAZIL
Former president of Braskalb Agropecuária Brasileira